Realtor Roadblock: Are Million-Dollar Listings Being Held Hostage by Outdated Mindsets?
Fresno, CA — June 23, 2025 — In today’s competitive luxury real estate market, time is money—and for many homeowners, time is running out. A growing number of properties priced above $1 million, commonly financed through Jumbo Loans, are sitting on the market for 120 days or longer, with no offers in sight. Industry insiders say the problem isn’t just the price tag—it’s the perception of the agents representing them.
Some real estate professionals, especially those managing high-end listings, appear reluctant to evolve with the times. One solution, Broker Realtor Connect (BRC), a luxury home lending network powered by Ava, offers free co-marketing tools, lead generation, and mortgage pre-approval services—yet many listing agents still refuse to collaborate.
"It’s like watching agents hold million-dollar homes hostage," said Marshawn Govan, Director of Mortgage Lending for MKG Enterprises Corp, which operates Broker Realtor Connect (BRC). “These homes have been stagnant for four months, but agents are still gatekeeping access rather than working with tools that increase visibility and drive offers.”
Broker Realtor Connect (BRC) provides realtors with access to no-cost luxury home lending services, offering borrowers personalized Jumbo loan options, virtual mortgage consultations, and tailored financing packages for high-net-worth buyers. The platform uses AI-powered automation via Ava to streamline the pre-approval process, enabling faster and more qualified offers.
Despite this, many listing agents remain dismissive—opting to stay exclusive rather than expand their listing's reach.
Sellers often remain unaware that their million-dollar home is missing market traction due to agent decisions.
“We’re hearing from homeowners who are frustrated. They want their homes sold, not showcased endlessly without movement,” Govan explained. “Broker Realtor Connect (BRC) was created to solve this very issue—putting more qualified eyes on luxury homes through strategic partnerships and financing access.”
According to recent MLS data across Central and Southern California, more than 28% of homes over $1M have sat unsold for over 100 days—many without price reductions or dual-marketing efforts.
Broker Realtor Connect (BRC) invites any licensed real estate agent to participate—no fees, no exclusivity contracts. The program includes:
Co-branded listing flyers with instant QR pre-approval links
Access to MKG's luxury lending team for Jumbo loans
Featured listings across MKG’s digital platforms
Ava-powered lead follow-ups and appointment setting
“We’re not asking agents to change their brand—just their mindset,” said Govan. “Refusing to collaborate doesn’t serve the seller or the market.”
Luxury homes don’t just need a high price tag—they need a high-performing team behind them. Agents interested in expanding visibility and increasing showings on stagnant listings can join Broker Realtor Connect (BRC) and start leveraging MKG's no-cost luxury lending concierge service today.
To learn more, visit:
🔗 https://brokerrealtorconnect.com
📩 Email: info@mkgenterprisescorp.com
About MKG Enterprises Corp
MKG Enterprises Corp is a DFPI-licensed financial technology firm providing digital mortgage solutions, tax services, and luxury home lending for underserved markets. Broker Realtor Connect (BRC) is one of its key initiatives to modernize collaboration between real estate agents and mortgage lenders.
